If you own a business, it is likely that you have created custom items before. Maybe your employees have custom matching t-shirts, you use custom pens with your information on it, or you hand out custom business cards. One item that is often forgot about is a custom lanyard.
There are so many reasons you might want a custom lanyard with your business logo on it, and here are three of them:
1. Public Advertisement
Many adults who drive have a lanyard attached to their keys. Because of this, their lanyards come with them everywhere they go. Imagine if you and your employees all carried around lanyards with your business logo and information on them. This would provide great opportunities for strangers to inquire about your company.
If you don’t want to use a lanyard for your keys, another option for public advertisement would be to have your employees wear business logo lanyards around their necks at conventions or other work-related events. Although this is a different kind of audience than you’d get from strangers in parking lots, it’s still a great form of advertisement.
2. Cohesion and Professionalism
If you’re in the early stages of building your business, there’s no better way to help you feel more legitimate than creating custom matching items for you and your team.
Not only would lanyards with your business logo make your company feel professional, they would also allow you and your employees to look cohesive while behind the scenes or out in public. Even if your business has been around for a while and has grown quite large, you can never get enough solidarity and professionalism.
A great company is one whose employees feel like they are an important part of a team. That kind of feeling can be brought about by matching lanyards.
3. Give Them Away
So far, the reasons to get business logo lanyards have involved the lanyards staying within company limits. However, one of the best ways to use custom company items is actually to give them away.
Lanyards are the perfect size for you to put in gift baskets for clients, hang on doorknobs, send in the mail, or give out at public events/festivals. Look into various places and opportunities in the community for your business to give away you lanyards.
People will love receiving them, and this technique also ties back into public advertisement. The more people who have a lanyard with your business logo and information on it the better! Instead of relying on strangers inquiring about the lanyard attached to your keys, you could rely on the general public inquiring to each other.
This provides opportunity for the community to be better acquainted with your company, and you’ll likely gain a lot of business from it.
Where to Start
If you decide that you want to purchase custom lanyards with your business logo on them, or you want to make your own lanyards. The first step is to decide what type of lanyard you want.
You can pick from various materials, styles, and colors. After that, just type out your company information you want to include on them, upload your business logo, and you’re all set to go!